From February 25 to 27, a delegation of Korean food and beverage (F&B) companies visited Hong Kong to explore business opportunities in the local market.
Invest Hong Kong (InvestHK), the Hong Kong Economic and Trade Office in Tokyo, and the Korea Franchise Association jointly organized the visit to promote exchanges with Hong Kong’s F&B industry and identify new avenues for collaboration.

Mr. Young Ho Seo, Principal Consultant of InvestHK Korea Office and CEO of GBP,and Ms. Euna Cho, Consultant, participated in the delegation to further support Korean companies expanding into the Hong Kong market. They emphasized the increasing popularity of Korean brands across the region and expressed confidence that the visit would foster stronger bilateral business cooperation.

Mr. Keith Wu, Vice Chairman of Fulum Group Holdings, noted that the global rise of K-culture is driving significant interest in Korean cuisine among younger consumers in Hong Kong. He also stated that Fulum Group is actively pursuing partnerships with leading Korean restaurant brands to diversify its portfolio with new Korean dining concepts.

Hong Kong and Korea have maintained strong economic and cultural ties for decades, spanning trade, investment, tourism, and cultural exchange.
This visit is expected to open further opportunities for Korean F&B brands in Hong Kong and to accelerate the global reach of Korean cuisine.

For businesses or individual investors looking to seize this opportunity, the Invest Hong Kong Korea Office stands ready to provide comprehensive consultations
and tailored support, helping you navigate the path to success in the region.